Lexus mobile sales assistant and marketing app

Portfolio Feb 27, 2012

I was requested to design a mobile app for iPad, that would allow the dealers to more effectively sell cars on the showroom floor. The idea was to create augmented reality based points on a car where the app would then display additional information. For example, if the dealer activated the augmented reality point on the hood of the car, the app could easily remove the hood of the vehicle and show the car engine.

Nicholas Bester

I have 15 years of experience in design, development and implementation of digital marketing solutions ranging from virtual reality, 3D projection mapping, mobile apps and massive web platforms.